Ivanka Trump Clothing Line Sued for Having an "Unfair Advantage"

Lauren Perry
March 21, 2017

The clothing and accessories brand founded by President Donald Trump's daughter Ivanka Trump has been sued by a San Francisco-based retailer over unfair competition, reports said Friday.

On Thursday, Modern Appealing Clothing (MAC) filed a class action lawsuit against the Ivanka Trump brand for "unlawful" and "unfair" promotional activities, Courtroom News Service reported.

The company also accuses the brand of profiting off of its association to the White House, as well as the unlawful marketing practices of government officials, including the counselor to the president, Kellyanne Conway, and even President Trump himself.

Ivanka Trump and her "employees and agents have" been "exploiting the power and prestige of the White House for personal gain, including, but not limited to, piggy-backing promotion of defendant Ivanka Trump products on appearances at executive branch and other governmental events".

The lawsuit claims that Mrs. Trump's brand has seen sales surge several hundred percent since a year ago due to "unlawful, unfair, or fraudulent promotional activities" committed by Mrs. Trump, the president and others. The suit seeks damages for women's clothing retailers working in California, and also seeks an order blocking Ivanka's products from being sold in the state.

The suit references the boost in publicity Ivanka's line garnered after daddy Trump dragged Nordstrom for dropping her and of course, Kellyanne's contribution, which allegedly saw sales increase by 346 percent from January to February.

MAC has two clothing and accessories boutiques in San Francisco, according to their website, but the suit seeks to represent all women's clothing and accessory companies that operated in California between the day after the election through the date of the trial.

Other reports by VgToday

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