More Uber, Lyft Riders Are Ditching Their Own Cars

Elizabeth Williams
May 25, 2017

Lyft Lux is one tier higher than Lyft Premier, a ride-sharing service introduced past year to compete with Uber Select.

Now, Uber is synonymous with peer-to-peer ride-hailing, and Lyft is launching its own luxury black vehicle service, Lyft Lux and Lux SUV.

"You do it all".

Eligible cars must be at least a 2011 model year or above, have an actual black exterior paint job (in top condition), have leather or simulated leather seating, and be able to seat at least 6 riders comfortably if you want to drive the Lux SUV option, too.

Branded by the company as the "most luxurious ride experience: an ultra-high-end black auto piloted by a top driver", the only difference between Lux and Lux SUV is that SUV vehicles can fit at least six passengers.

The service is now available in Chicago, Los Angeles, New York City, San Francisco, and San Jose, with other cities coming soon. Certain models of Audis, Bentleys, BMWs, Cadillacs, Buicks, Land Rovers, Lincolns, Maseratis, and other cars on a long list qualify. The survey covered 5,045 drivers from five countries, and around 30 percent put their trust in traditional makers when discussing the future self-driving cars, while more than 20 percent said they would place their trust in technology giants such as google or Apple.

Having a higher-end service gives Lyft another front on which to compete, according to Evan Rawley, an associate professor at Columbia Business School who studies Uber and Lyft.

Lyft is getting into the higher-end ride hailing game with Lyft Lux and Lyft Lux SUV.

Other reports by VgToday

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